I led the visual identity and logo design for Madrone Demolition, working closely with stakeholders to define the brand’s look and feel. I developed the logo, selected the color palette and typography, and created supporting assets for web and print.
Ahead of launch, I gathered and organized all graphics and copy, designed the website layout, and ensured the brand system rolled out smoothly.
Business card design showcasing Madrone’s brand identity, logo mark, and typography in print.
Homepage design for Madrone, highlighting the brand’s sustainable mission, services, and community impact.
Team photography and staff branding, featuring the Madrone logo on uniforms and the demolition truck, along with the website’s contact page.
Informational mailer explaining Madrone’s sustainable demolition process and how local businesses can benefit from free materials and community-focused reuse.
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chrystal k. ulanday