Chrystal Ulanday

Sr. Visual Designer

I'm passionate about creating visually compelling, conversion-driven assets, but my real superpower is communication—whether through visuals or words, I'm a storyteller at heart, always focused on connecting with the audience.

brands i've designed for

visual // BRAND

case studies // ux

Maximizing SEO Traffic:
Reducing Top-of-Funnel Drop-offs to Achieve +10.65% Conversions

I led the redesign of My Perfect Resume’s Builder Landing Page, optimizing structure, content hierarchy, and user experience to boost engagement and conversions.

read more

Launching User Testing for Roadmap Planning & Improvements

These insights drove data-backed design decisions, improving engagement, streamlining interactions, and boosting business impact.

read more

Designing a New Blog Experience for Ahead

Ahead, Truepill’s virtual mental health platform, needed a dedicated blog to engage users. As Lead Designer, I created a mobile-optimized experience that strengthened branding, improved content discovery, and deepened user engagement.

read more

Let’s connect!

I’m currently open to new opportunities and always happy to chat—whether it’s about design, UX, creative problem-solving, or just exchanging ideas.

If you’re looking for a designer who blends strategy with creativity, I’d love to hear from you!

contact

Chrystal Ulanday

Sr. Visual Designer

I'm passionate about creating visually compelling, conversion-driven assets, but my real superpower is communication—whether through visuals or words, I'm a storyteller at heart, always focused on connecting with the audience.

brands i've designed for

visual // BRAND

case studies // ux

Maximizing SEO Traffic:
Reducing Top-of-Funnel Drop-offs to Achieve +10.65% Conversions

I led the redesign of My Perfect Resume’s Builder Landing Page, optimizing structure, content hierarchy, and user experience to boost engagement and conversions.

read more

Launching User Testing for Roadmap Planning & Improvements

These insights drove data-backed design decisions, improving engagement, streamlining interactions, and boosting business impact.

read more

Designing a New Blog Experience for Ahead

Ahead, Truepill’s virtual mental health platform, needed a dedicated blog to engage users. As Lead Designer, I created a mobile-optimized experience that strengthened branding, improved content discovery, and deepened user engagement.

read more

Let’s connect!

I’m currently open to new opportunities and always happy to chat—whether it’s about design, UX, creative problem-solving, or just exchanging ideas.

If you’re looking for a designer who blends strategy with creativity, I’d love to hear from you!

contact

Hello, I’m
Chrystal Ulanday

Sr. Visual Designer

I'm passionate about creating visually compelling, conversion-driven assets, but my real superpower is communication—whether through visuals or words, I'm a storyteller at heart, always focused on connecting with the audience.

brands i've designed for

visual // BRAND

case studies // ux

Maximizing SEO Traffic:
Reducing Top-of-Funnel Drop-offs to Achieve +10.65% Conversions

I led the redesign of My Perfect Resume’s Builder Landing Page, optimizing structure, content hierarchy, and user experience to boost engagement and conversions.

read more

Launching User Testing for Roadmap Planning & Improvements

These insights drove data-backed design decisions, improving engagement, streamlining interactions, and boosting business impact.

read more

Designing a New Blog Experience for Ahead

Ahead, Truepill’s virtual mental health platform, needed a dedicated blog to engage users. As Lead Designer, I created a mobile-optimized experience that strengthened branding, improved content discovery, and deepened user engagement.

read more

Let’s connect!

I’m currently open to new opportunities and always happy to chat—whether it’s about design, UX, creative problem-solving, or just exchanging ideas.

If you’re looking for a designer who blends strategy with creativity, I’d love to hear from you!

contact